We Challenge started as a conversation in Northern Michigan between two friends asking why it's so hard to follow through on the things that actually matter.
Two co-founders, one shared belief: the right accountability, the right community, and the right reward can push you further than you'd ever go alone.
I'll be honest with you: I'm a chronic procrastinator.
I have a marketing degree, years of experience behind the bar and in customer service, and I've been building my own marketing company, Be Amazing Marketing, long enough to know that ambition without accountability is just a really good plan that never happens.
So I built the thing I needed.
When I'm not working, you'll find me on a trail somewhere in Northern Michigan, throwing a disc, or being thoroughly entertained by my three goofy, wonderful dogs who have absolutely no idea how much they're loved. I'm passionate about personal growth, learning new skills, and getting outside — and I'm currently using We Challenge to hold myself accountable to all three.
The app you're using exists partly because I needed something to call me out when I was stalling. If it does the same for you, that's everything I hoped for.
I don't know how to do anything halfway.
I've managed teams, worked in film, spent more time on the disc golf course than I'll publicly admit, and somewhere in between all of that I wrote a book. I love meeting new people, learning new things, and I'm genuinely at my best when there's something worth competing for. The problem was never motivation. It was having a system worthy of the energy I was ready to put in.
So I helped build one.
I bring the strategy and the "let's actually do this" drive to We Challenge — and I hold myself to the same standard I'd hold anyone on the platform. Brandy and I are currently using the app to learn Tai Chi together, which tells you everything you need to know about how seriously we take the idea that any goal is worth committing to.
I believe the right environment — the right accountability, the right community, the right reward — can push you further than you'd ever go alone. We Challenge is my proof of concept. I hope it becomes yours too.
We Challenge started as a conversation between two people sitting somewhere in Northern Michigan — one of the most quietly beautiful places in the world — talking about why it's so hard to follow through on the things that matter to you.
We had goals. We had each other. What we didn't have was a system.
So we built one.
We Challenge isn't just an app to us — it's the accountability partner we always wanted, the community we wanted to be part of, and proof that when you commit to something out loud, with real stakes and real witnesses, you actually show up.
We started with disc golf because that's where we live and play. But the engine we built works for anything you're willing to commit to.
Whatever your challenge is — a fitness goal, a creative sprint, a skill you've been putting off, or just a friendly challenge with your best friends — we built this for you.
We hope it helps you do the thing. And hey — who knows. You might make some new friends, build some memories, and surprise yourself along the way.
Join the beta for free. No credit card. No download. Just pick a challenge and start building the proof.
Join the Beta — It's Free